Do Keyword research
Now that you have set the goal of your blog post and how to evaluate its performance, it’s time to get your hands dirty and do your keyword research.
Keyword research will help you:
- Find out which keywords to target
- Come up with a good post title
- Optimize your post (on-page SEO)
- Understand user intent
- Create SEO friendly content
These are the steps to follow:
#1 – Think about the goals and general topic for your new post.
#2 – Search Google for your general terms
#3 – Craft your post title